Samsung reaches out to a broader audience across all channels

Samsung reaches out to a broader audience across all channels

How Samsung Türkiye has become the highest-selling consumer electronics brand both online and offline.
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Challenges

To future-proof their digital commerce solution across all channels; digital, telesales and physical stores.
To construct B2B capabilities for their dealer network.
To reach out to a broader audience and offer a next-level shopping experience.

Our Solutions

Network

Akinon Commerce Cloud
Network

B2B integrated
dealer network
Network

OMS
Network

InStore
Network

Live Commerce
Results & Capabilities

Results & Capabilities

Live Commerce events resulted in sales increases of up to 200% compared to the average sales during the active hours.

Trade-In & Pay-On-Delivery. Instant evaluation and return of old phones with live credit and balance payment.

Product sales via an IVR channel.

Technical service upsells goods and services when visiting customers for on-site product installation. Getting post-sales teams involved in up-sell and cross-selling.

Include dealers in the digital commerce ecosystem by making them able to place online orders for the customer.

Manage dealer specific pricing and stock.